Sony Ericsson is hoping that a brand makeover can somehow heal its critically wounded handset business. The joint venture between Ericsson and Sony said today that it will adopt Sony’s “make.believe” tagline in its marketing campaigns to “reinforce its entertainment credentials” with consumers GigaOm Why Sony Ericsson Is Living in a Land of Make.Believe . [...]
“My theory is that the innovators are the ones that open the door to things, and then behind them there’s a huge crowd and they are trampled by the crowd behind them. And then you have to peel the innovators off the ground like in the movie, The Mask. Like a Colorform.” In conversation with [...]
The Astonishing Tribe phone unlocking concepts include this: Which is the perfect excuse to embed this:
You know, she’s a heavy equipment operator you know, she’s like a private eye and you know, she’s also like a hummingbird you know, her wings beat 800 times a second, you know and she can fly backwards. So you know, it works, you know. Talking about collaborating with wife Kathleen Brennan.
I couldn’t resist buying the stems for Reckoner from iTunes. It’s highly unlikely there’ll be any remixing done, but at $1.69 who can resist? From the nice email: To coincide with asking radio stations to think about playing Reckoner we are breaking up the tune into pieces for you to remix. After the insane response [...]
Emphasis on fast, twin-guitar harmonies in speed metal styles Generally optimistic and uplifting chorus sections Lyrics of a fantastical or epic nature, with a hopeful and optimistic attitude, often with recurring themes and lyrical phrases in multiple songs Use of multi-tracked backing vocals Use of keyboards throughout songs Video game-influenced melodies and noises What’s not [...]
Tina. It’s physical. Little Richard. Check the ladies in the crowd for the big hair. Check Little Richard for crazy eyes and the best voice ever. And a long ad for a gig by Lace Diamond in 1987. This gets a bit Poltergeist at times.
Only one white man in the world—and he’s not the pope—can tell a group of Mexicans in the United States to return to Mexico and not only avert death, but be loved for saying so. His name: Steven Patrick Morrissey, former lead singer of the Smiths, current saint among countless young Latinos. Morrissey’s most famous [...]
I just became a bigger Radiohead fan. This is a very big deal — and not just because “In Rainbows†is Radiohead’s best album in seven years. No, this matters because they have completely eliminated the middle men between themselves and their fans. Forget iTunes. Forget record stores. Forget promoters. Just log on and start [...]
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